About York SEO Agency
An SEO agency in York, built around evidence, not promises.
We are a team of search, web and reputation specialists based on Oakdale Road in York. We help businesses across the city and North Yorkshire get found by the people already looking for them, and we show our working.
- Based in York, working across North Yorkshire
- A team of 28: strategy, SEO, design, development, content and paid media
- No guaranteed rankings, no invented proof
Collective team track record
Why we exist
Good local businesses should not be invisible.
Most of the businesses we meet are good at what they do and hard to find online. Their customers are searching every day; the search simply ends somewhere else, at a directory, a marketplace or a competitor with a better-kept Google profile.
Our job is to close that gap. We look at how customers really search, fix what stops a business appearing, and measure the result in calls, bookings and sales rather than in rankings reports.
We also think this industry promises too much. Nobody controls Google, so we do not sell guarantees. What we offer instead is clear priorities, accountable work and evidence you can inspect, set out in our code of ethics.
How we work
Four habits we do not break.
A person looks first
Every engagement starts with a person inspecting your site and your market. The instant website report is the starting point, not the verdict.
One page, one job
Each search is matched to a single page, so your own pages never compete with each other.
Impact before effort
Work is ordered by what it is worth to you, not by how long the audit is.
Measured in business
Calls, forms, bookings and sales are tracked, so you can see what the work produced.
The people in the system · a team of 28
Technology finds the signal. People decide what matters.
Led by two founders and a growth director. Search, audit, design, development and delivery sit around the same problem, so recommendations survive contact with the real website.
Hassan Pasha
CEO & Co-Founder
Sets the search and performance direction: organic visibility, paid acquisition and the measurement behind them.
Sajid Armughan
Co-Founder & Managing Director
Leads commercial strategy, partnerships and delivery, bringing the offer, the technology and the team together.
Faisal Latif
Growth Director
Turns commercial goals into a clear acquisition direction, keeping the work centred on outcomes rather than activity.
Muhammad Ali
SEO Specialist
Connects search intent, technical foundations and local visibility into a practical plan for growth.
Momna Imran
Communications & Audit
Makes complex findings understandable and keeps every recommendation grounded in evidence people can inspect.
Javaid Ahmad
Senior Project Manager
Keeps multidisciplinary delivery moving in the right order, with clear ownership from decision to release.
Muhammad Abubakar
Full-Stack Developer & Lead
Builds the technical systems behind fast, reliable websites and clean search foundations.
Muhammad Saad
Web Designer
Shapes hierarchy and interaction so visitors understand the offer, trust the evidence and know what to do next.
Evidence
Proof you can check for yourself.
We publish the work and the figures reported for it. We do not publish awards we cannot evidence or testimonials we cannot trace.
York
York Cars
A relationship beginning in 2011: connected brand, website, search and reputation work supporting a recognisable York transport business.
York
Gladstone Garage
A respected independent garage made easier to discover and easier to assess through service-led structure and local visibility.
Leamington Spa
Leam Taxis
Search and Maps rebuilt around the phrases that book cars, with the journey measured across Google Business Profile, Search Console and GA4.
The movement
When York searches, York should win.
We call our work York is Searching: a campaign to get good local businesses found, in York and in every town around it. It is why we publish how we work, why we cover the market towns as carefully as the city, and why we would rather tell a small business to do something itself than sell it a retainer.
Talk to us
Put the team on your search problem.
Share your website and what you want search to do. You will hear back from a person who has actually looked.
- 01You send the website and what you want search to do.
- 02A measured report in minutes, then a person inspects how you appear today.
- 03You get the clearest opportunities, and an honest view on whether we are the right team.
Thank you, that is with us.
A person will read it and reply during office hours. (Mon–Sat · 09:30–18:00)
Need us sooner? Call +44 7435 755127.