SEO copywriting & content · York
SEO copywriting in York: words that get found and get the call.
Most web copy is written to fill a page. We write to answer a search and prompt an action, service pages, location pages and guides in your voice, with nothing made up.
- Every page written for one search and one action
- Your voice, your facts, checked with you
- Existing pages rewritten as well as new ones created
Free · human-reviewed
Get a free content gap review.
Send your site and we will show you the searches your customers make that you have no page for.
Thank you, that is with us.
A person will read it and reply during office hours. (Mon–Sat · 09:30–18:00)
Need us sooner? Call +44 7435 755127.
Typical searches we work on
A page ranks when it is the best answer to one question.
Search engines do not reward word count. They reward the page that most completely answers what someone was looking for, which means knowing exactly what that was before a word is written.
So every page we write starts with a search and ends with an action. What did the person type? What do they need to know to trust you? What should they do next? The writing in between is plain, specific and yours: we interview you rather than guess, and we do not invent facts to fill a gap.
- Planned from real searches, not hunches
- Plain English, no keyword stuffing
- Facts checked with you before publishing
- One clear next step on every page
What is included
What we write and plan.
From a single page to a year of content.
Content plan
The pages your site is missing, in priority order, each tied to a search and a purpose.
Service pages
The pages that sell: what you do, who it is for, what happens next and why you.
Location pages
Pages for the places you serve, written about that place, never one page copied with the name changed.
Guides and articles
Answers to the questions customers ask before they buy, which is where trust is built.
Rewrites
Existing pages that almost rank, sharpened until they do.
Product and category copy
For online shops: descriptions that inform, differentiate and rank.
Titles and descriptions
The two lines people read in the search results, written to earn the click.
Tone of voice
A short guide so everything your business publishes sounds like the same business.
Not sure where you stand? Ask a person to look.
How it works
How a page gets written.
Research
We establish what people search for and what the pages that currently rank are missing.
Interview
We talk to you or your team, because the detail that convinces customers is in your heads.
Write
A draft in your voice, structured for readers and for search.
Check and publish
You check the facts, we make the edits, and the page goes live with its tracking in place.
Questions
SEO copywriting & content: straight answers.
Something we have not covered? Ask us directly, a person will answer.
How long should a page be?
As long as it takes to answer the question well, and no longer. Some searches need three hundred words; some need two thousand. Padding helps nobody.
Can you write about our specialist subject?
Yes, with your help. We interview the people who know, write it up in plain English and have them check it.
Do you use AI to write content?
AI tools can help with research and structure, but they do not know your business and they invent things. Every page we deliver is edited and fact-checked by a person, and nothing goes out with claims we cannot support.
How often should we publish?
Less often than you think, and better. One genuinely useful page a month beats four that nobody needed.
Will you improve our existing pages?
Yes. Rewriting a page that already has some visibility is often the fastest win available.
Start with the search moment
Find the pages you are missing.
Send your website. A person will compare what you have with what your customers search for, and tell you which pages to write first.
- 01You send the website and what you want search to do.
- 02A person inspects how you appear today, no automated score.
- 03You get the clearest opportunities, and an honest view on whether we are the right team.
Thank you, that is with us.
A person will read it and reply during office hours. (Mon–Sat · 09:30–18:00)
Need us sooner? Call +44 7435 755127.
Where we work
SEO copywriting & content across York and Yorkshire.
We are based in York and work with businesses across the city, North Yorkshire and the rest of the county, from Harrogate, Selby and Malton to Leeds, Hull and the coast. One team and one office, wherever you are.